What’s trending on TikTok this month? - July 2022

At Gather Social, we can’t get enough of TikTok! We’re constantly scrolling through our For You page to find the latest trends. This blog is here to update you on the latest trending sounds that will improve your TikTok marketing strategy.

Guilty

First up is this funny audio from Kim Kardashian’s SNL skit that allows TikTok creators an opportunity to be transparent about their cringe-worthy habits. The whole point of this trend is to poke fun at yourself. Film yourself and use the text overlay to share your guilty pleasures or cringe moments. 

Here’s a great example of this sound in action. 

Things people have said to me

This trend involves putting on your dancing shoes, but don’t worry, you don't have to be the next Charli D'Amelio to pull it off. Using this sound, bust some moves and poke fun at all the kinds of questions you receive or things people say as a small business owner, teacher, firefighter, or social media agency - whatever your niche!

Most creators use the Rainbow Strobe effect to make their videos more exciting. However, warning this effect contains flashes of light that could trigger seizures for people with visual sensitivities. 

Struggling to think of ideas? Here’s our take on the trend…

ABBA and Elton John mashup 

We love this remix!! Use this mash-up of ABBA’s Chiquitita and Elton John’s Bennie And The Jets to share travel montages, day-in-the-life videos, an outfit check, or your latest photoshoot. 

The ideas are endless. If you can’t think of an idea to use right now, our top tip is to save this audio to your favourites. You never know when you might need background music for your next TikTok. 

Here’s an impressive example, that we absolutely love!

Feel No Ways

This is a very specific trend, combining Drake's "Feel No Ways" audio with the Horace filter. Use the text overlay tool to spell out a time you took one for the team. This one is perfect for comedic value and can be adapted to your business/brand’s niche. 

Here’s a funny example to take a look at!

We hope you found this blog useful. Implement our tips to level up your business’ TikTok strategy and connect with audiences on the platform. Click here to head to our website to read another blog today…